Fall is the most overlooked money season for landscapers. Everyone’s hyped for spring and summer, but smart business owners know fall is when you clean up—literally and financially.
This guide is going to show you:
- What treatments every client needs (and will pay for)
- How to price your services without guessing
- How to market cleanups before the leaves even drop
- And how to book your schedule to max out profits (without burning out)
Let’s make your fall your most profitable season yet.
Fall Lawn Treatments Clients Will Actually Pay For
You don’t need to offer 50 services. You need the right ones — the ones homeowners know they need (or can be easily convinced to need).
Here’s what to push hard:
✅ Core Aeration – Everyone’s lawn is compacted after summer. Pitch this as “letting their grass breathe.”
✅ Overseeding – Pair this with aeration. Fall is the best time to seed cool-season grasses. Bundle it. Charge more.
✅ Fertilization – Most people stop feeding their lawn after summer. Big mistake. Educate them. Sell a fall treatment plan.
✅ Leaf Removal + Cleanup – Obvious, but don’t just sell “leaf removal.” Sell total yard cleanup. That means pruning, edging, mulching, and clearing beds.
✅ Pre-Emergent Weed Control – Kills winter weeds before they start. Most clients won’t know about this unless you explain it. Easy upsell.
Pro Tip: Bundle services into packages (Basic, Premium, Platinum). People hate choosing random services. Give them 3 options and let them pick.
Pricing Fall Services to Maximize Profits (Without Scaring Customers Off)
Here’s the hard truth: most landscapers price emotionally. They guess. They “go with what feels right.”
That’s how you stay broke.
Here’s how to price smart:
- Know your costs. If you don’t know what it costs to do a cleanup (labor, fuel, time), you’re winging it.
- Charge for time, not tasks. If a cleanup takes 2 hours with 2 guys, that’s 4 labor hours. Price based on value + time, not what “everyone else charges.”
- Add urgency. Offer early bird pricing if clients book before October 1st. Fill your schedule early. Win.
Use a simple rule if you’re stuck:
Labor cost x 2.5 = Base price
(Then adjust based on location, demand, and level of pain-in-the-ass.)
How to Market Fall Cleanups in Late Summer (So You’re Not Scrambling Later)
If you wait until the leaves start dropping, it’s too late. Fall cleanups should be marketed in August and early September. Why?
Because clients plan ahead. And your schedule should already be half full before fall hits.
Use this simple 3-step strategy:
1. Email blast your client list.
- Subject: “Fall Cleanups Start Sept 15 — Book Now to Lock in Your Spot”
- CTA: Simple button to request estimate or call
2. Run local Google Ads + Facebook Ads.
Target zip codes you serve. Use phrases like:
- “Fall Lawn Cleanup Near Me”
- “Leaf Removal Services [CITY]”
- “Best Fall Lawn Care [CITY]”
3. Text blast past fall customers.
Use tools like Podium or Service Autopilot. Send this:
“Hi [Name], it’s [Your Name] from [Biz Name]. We’re opening our fall cleanup schedule. Want your same spot as last year? Reply YES.”
Fast. Direct. Profitable.

How to Schedule Fall Jobs for Max Profit (Not Just Busy Work)
Being “booked out” is useless if you’re not profitable.
Here’s how to actually make your schedule work for you:
✅ Cluster jobs by area. Don’t bounce across town. Group by zip code or neighborhood. Save drive time. Do more jobs per day.
✅ Use software to automate routing. Jobber, LMN, Service Autopilot — they all do this. Use it or keep wasting time.
✅ Offer weekday discounts. Everyone wants Saturday. Give $20 off for Tue–Thu cleanups. Smooth out the schedule.
✅ Pre-book repeat clients. Lock in repeat cleanups 2–3 weeks apart. Predictable money. Less stress.
You Can Make Fall Your Best Season
Fall isn’t just about cleaning up leaves. It’s a serious opportunity to sell smart, schedule tight, and make your clients’ lawns better than their neighbors’.
Here’s what to do now:
- Package your fall services (don’t let clients guess)
- Price with real numbers, not your gut
- Start marketing before the leaves fall
- Use software to stop wasting hours
You’re not just a landscaper. You’re running a real business. So treat it like one.
Want help with your fall marketing or website?
We do this for landscapers all day. If you want more leads and better systems, our Digital Marketing for Landscapers is for you.
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