by fernflo | Jul 30, 2025 | Branding, Landscaping, Lawn Care
Picking a name isn’t branding theory; it’s an operational decision that affects every invoice, truck wrap, and Google Review you’ll ever get. Get it wrong and you’re stuck explaining the spelling on every phone call—or worse, paying thousands to rebrand after a...
by fernflo | Jul 30, 2025 | Landscaping, Lawn Care
Insurance isn’t unimportant. It’s the firewall between you and a six-figure mistake. Why Bother? One accident can bankrupt a small crew. Clients demand proof before they sign. Workers’ comp is the law in most states. Don’t wait until something goes wrong. Get exactly...
by fernflo | Jul 9, 2025 | Advertising, Landscaping, Lawn Care, Marketing
Flyers and yard signs are classic marketing tools that landscapers often overlook. They’re inexpensive, easy to distribute, and if done right—can pull in serious business. Let’s break down how to make your flyers and yard signs so eye-catching and effective that your...
by fernflo | Jul 4, 2025 | Advertising, Google Ads, Landscaping
You’re not running ads to feel good. You’re running them to get customers. But most lawn care companies are throwing cash at ads with zero clue what’s working. They’re guessing. And they’re losing. This guide shows you how to stop wasting money, start getting more...
by fernflo | Jun 25, 2025 | Advertising, Landscaping, Lawn Care, Marketing, Tips and How to
Let’s cut straight to it:June is your secret weapon.Most landscapers sleep on it. You won’t after this. Why June Is the Most Overlooked Opportunity for Growth Everyone focuses on spring. And yeah, spring is huge. But June is when people start freaking out about...
by fernflo | Jun 23, 2025 | Advertising, Business Management, Landscaping, Lawn Care, Tips and How to
You want bigger jobs. Steady contracts. Higher profit margins. That means commercial clients — not just Mrs. Johnson’s backyard. But here’s the truth: Commercial clients don’t care about your stripes. They care about value, reliability, and results. This guide breaks...