by fernflo | Nov 18, 2024 | Marketing
When running ads for your landscaping business, there’s a never-ending debate: Facebook Ads or Google Ads? Let’s cut the fluff and get into what matters. A user browsing through an online checkout page, highlighting the effectiveness of digital ads in driving...
by fernflo | Nov 18, 2024 | Automation
Modern landscaping is no longer just about mowing lawns and trimming hedges. It’s about working smarter, maximizing operational efficiency, and delivering exceptional value to your clients. The green industry is evolving rapidly, with small to medium-sized...
by fernflo | Nov 16, 2024 | Business Management, CRM
The landscape industry has evolved significantly from its traditional roots. Gone are the days when project updates meant playing phone tag with clients or rifling through paper files to find service histories. Modern clients expect the same level of digital...
by fernflo | Nov 16, 2024 | Landscaping, Marketing
The approach to marketing landscaping services varies significantly between commercial and residential clients. While residential clients often make quick, emotion-driven decisions, commercial clients follow structured procurement processes with specific timelines and...
by fernflo | Nov 15, 2024 | Marketing
In the landscaping market today, retaining existing clients is just as crucial as attracting new ones – and perhaps even more important for your bottom line. Research shows that acquiring a new customer can cost five times more than retaining an existing one,...