If you’re not getting landscaping jobs from social media this spring, you’re probably posting the wrong stuff.
Here’s what actually works:
1. Show EXACTLY What You Do (with proof)
Spring cleanup jobs are in high demand right now. But no one hires a landscaper off a stock photo. Post real before-and-after photos from your jobs. Show the mess. Then show the fix. Don’t just say “we do cleanups.” Show it, and tag the city or neighborhood.
2. Post Like You’re Selling, Not Bragging
Most landscapers post to look cool. But likes don’t pay bills. Every post should do one of two things:
- Attract someone who needs help
- Make them trust you enough to book
So stop posting random yard quotes or tools. Post:
- Cleanup specials
- “Limited slots available” urgency posts
- Simple videos showing you working (even if it’s just raking leaves)
3. Turn Every Job Into Content
Every job is 3 posts minimum:
- Before/after
- Short timelapse
- Happy customer quote
Take 5 extra minutes and collect this content. It adds up fast. You’ll never run out of things to post.
4. Fix This Mistake
The biggest mistake? Posting once a month and calling it marketing. If you post once a week, you’re invisible. Be consistent or don’t bother.
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