Spring is the busiest time of the year for landscaping businesses. The calls start flooding in; clients want their lawns looking perfect, and if you’re not ready, you’ll be drowning in missed opportunities. Here’s how to make sure you dominate the spring rush instead of getting buried by it.
1. Start Booking Clients Before March
Most landscaping businesses wait too long to start filling up their schedule. Big mistake. If you’re not locking in clients now, someone else will. Start emailing past customers, running Facebook ads, and using platforms like Nextdoor to get in front of homeowners before they start shopping around.
2. Speed Up Spring Cleanups Without Wasting Time
Spring cleanups are profitable, but only if you’re fast. Time is money. Here’s how to cut down wasted time:
- Use leaf blowers, not rakes—efficiency matters.
- Train your crew to work in sections so no one is waiting around.
- Offer tiered pricing: basic cleanup vs. premium cleanup with mulching and fertilization. Clients love options, and you make more per job.
3. Pre-Spring Lawn Treatments That Keep Clients Coming Back
Most homeowners don’t think about pre-spring treatments, so it’s your job to educate them. Offer packages that include:
- Pre-emergent weed control (keeps their lawn from turning into a weed farm)
- Fertilization to jumpstart growth
- Aeration for healthier soil
Bundle these services and sell them as a must-have seasonal package.
4. Charge More, Work Less: Pricing Strategies for Spring
Spring is high demand—don’t undercharge. Raise prices slightly for new customers and create urgency by offering early-bird pricing for existing ones. Clients who book early get the best rates, and you lock in revenue before the rush.
Final Thoughts
Spring can either be chaos or your most profitable season. Plan ahead, market early, and streamline your operations. Want an edge over your competition? Start now.
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